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Fibre - Varsity, Stanford

Problem-Solving Flooring Since 2005
The Unnatural Flooring Company was founded to solve a simple problem: how to get the natural, textured look of sisal, seagrass and jute without the practical drawbacks. Their innovative, British-designed ranges have gone on to feature in projects for Apple, The Shard, The Dorchester and Center Parcs, alongside thousands of homes across the UK.
The Look of Natural, None of the Compromise
Real sisal and jute are beautiful but can water-mark. Unnatural Flooring’s synthetic and woven vinyl alternatives capture that same natural texture and character while staying stain-resistant, wet-cleanable and far more forgiving — practical enough for busy family life, without losing the look.
Built to Perform, Wherever Life Happens
A Range for Every Space
From the classic weaves of New England to the waterproof performance of their woven vinyl, and the traditionally jute-loomed texture of The Isles, there’s a finish suited to every room and every level of wear — from hallways and stairs to kitchens, bathrooms and even outdoor spaces.
Every range is UV stable, contract or heavy domestic wear rated, and many are safe for underfloor heating or can even be used outdoors. It’s flooring designed to keep looking good under everyday pressure, whether that’s a busy family home or a high-footfall commercial space.
UNNATURAL FLOORING COLLECTIONS




New England
New England offers the timeless look of natural sisal with the practicality or polypropylene. Available in a choice of weaves - including Herringbone, Basket Weave and Classic and Tight Boucle - it brings warmth and texture to any room while staying easy to clean, mothproff and safe for underfloor heating.




The Isles
Woven on a traditional jute loom for genuine authenticity, The Isles delivers a jute-look finish with real depth of character. It's the newest addition to the collection and a fresh alternative to New England's sisal-inspired styles, ideal for anyone wanting something a little different.




Montreal
Montreal is all about texture and depth, featuring strong, chunky sisal-look weaves that work equally well indoors and out. With a Class 23 heavy domestic rating, it's built from high-traffic areas and stands up to everyday family life without losing its character.




New England Contract
The contract-rated version of our favourite range, New England Contract brings the same natural, sisal-inspired weaves with the added durability needed for commercial spaces - offices, hotels, restaurants - where good looks have to survive heavy footfall.




Unnatural Flooring
The range that gives the brand its name, this collection offers the look and feel of natural flooring through the practicality of woven vinyl. Strong, waterproof and slip-resistant, it's equally at home in domestic and commercial settings, from bathrooms to busy hallways.




New York
A smart, tightly woven sisal-look carpet with a considered, contemporary finish. Hard-wearing and contract-rated, New York is a natural fit for stairs, hallways and high-traffic areas that still need to look polished.
INSPIRATION FROM FIBRE
Not sure what kind of flooring you want? Browse the inspiring images below from Fibre for ideas and options!




